Supporter Engagement Survey

A finely honed, influential supporter survey to drive Gift In Will, Mid Value and other leads whilst
delivering powerful, actionable insights.

Since January 2021, our surveys have delivered outstanding results:

  • 5,827,599 surveys sent
  • 45 leading nonprofits engaged
  • 154,477 supporter responses
  • 21,102 bequest leads
  • 42% open rate
  • 4.3% response rate

Use it to

• Better understand who your supporters are and why they do what they do

• Generate more leads for bequests, mid donors and community fundraising through the application of behavioural science nudges

• Benchmark your performance by supporter type against other charities

• Identify what your supporters want to hear about and how your communications could improve

• Identify potential motivational segments that require different content.