More Profitability Benchmarking
More Profitability Benchmarking gives you the full picture of your fundraising performance by looking at and comparing income, expenditure and salary costs across each fundraising program.
For the past six years we have provided data driven evidence to more than 80 organisations to help guide their strategy and fundraising investments.
In 2022 we will be partnering with The Benchmarking Project to provide even richer evidence by linking our profitability benchmarking to their deep transactional analysis.
Why Benchmark?
By Joining the More Profitability Benchmarking you can:
- Set more accurate budgets
- Measure and report relative program performance to other charities
- Determine appropriate levels of investment in fundraising
- Demonstrate to Boards where you’re doing well and where to focus effort
- Enhance Board understanding and confidence to invest in fundraising
- Review staff productivity
- Gain a view of your data that internal resources and expertise alone cannot see
- Get expert guidance and strategic advice from highly experienced and influential fundraisers
What you get
Dashboard ReportsThese summaries are valuable for showing results at a leadership level covering annual and 5 year growth in gross and net terms, changes in return, market share and income per head of population.
Macro ComparisonsOur macro analysis covers nearly $4.5b of income across 66 charities over the past 5 years to give a robust picture of return rates.
Trend ReportsOur accelerator charts show the rate of change in income compared to the rate of change in expenditure by size of organisation helping you to quickly see if your program is over or under performing compared to others.
Mix ReportsWe provide a detailed breakdown of the reliance for each type of fundraising and compare this to the cost income ratio by size of charity allowing you see at a glance where to focus your efforts in the future.
Return and Ratio ReportsReturn and ratio reports show the return compared to each organisation, organised by size,
so you can make a more effective comparison.
Pricing
We encourage organisations to participate in The Benchmarking Project in partnership with our benchmarking service.
There are 2 x packages available – report only and the full insights package which includes a 2 hour presentation on the strategic implications and opportunities in your benchmarking:
Insights
Overall Fundraising
Compare to macro Analysis
Individual Program reports
5 year Trends
Fundraising Success Survey
2 hour presentation
Investment: $4,000
FIA Member Investment: $3,200
Report
Overall Fundraising
Compare to macro Analysis
Individual Program reports
5 year Trends
Fundraising Success Survey2 hour presentationInvestment: $2,000
FIA Member Investment: $2,000
Insights package features comprehensive 25 page reports on areas of fundraising.
The Benchmarking Partnership
For more information on the membership options for The Benchmarking Project
Click here https://www.benchmarkingproject.org/
It's easy to get Insights
Step 1
Complete our simple template showing income, direct costs and staffing spendStep 2
1-hour meeting to sanity check all dataStep 3
Insights and opportunities revealed via over 400 charts and a 2-hour workshop with industry leading consultants Martin Paul and Ruth WicksFundraising Success Survey
Sign up to More Profitability Insights Package and as a bonus you will get unique access to a study of the fundraising success factors across your organisation.
Fundraising success comes from a unique combination of an organisational culture that loves to fundraise, great insights about why people give and a well-resourced realistic strategy for growth.
More Strategic has developed and delivered a 15-question survey that assesses and benchmarks the key drivers of fundraising performance across 4 key areas;
Context
- Market
- Employee Promoter Score
Activity
- Portfolio
- Performance
- Potential
Success Drivers
- Leadership
- Governance
- Brand
- Staffing
- Strategy
- Systems
- Innovation
Experience Management
- Performance
- Measurement
- Practice
We will invite organisational leaders and the fundraising team to complete the survey and in the workshop share the findings from across the organisation and in comparison to other not for profits.
Sample Fundraising Success Survey graph
Participants
Sign Up
Complete form for a call back:
Or Contact:
Email: martin@morestrategic.com.au
Call: 0435306202
