Bio

I am what you may call a ‘career’ fundraiser having made a deliberate choice to dedicate my working life to our unique sector over 17 years ago.  I have worked for charities big and small in both Australia and the UK across a multitude of fundraising disciplines; building brand new programs from scratch and leading large teams in the strategic development of multi-million dollar programs.  I hold a passionate commitment to raising the bar of professional fundraising so we can raise more money and continue to change the world.

Specialities

Mass market Individual Giving acquisition, retention and development, 2-step,  Digital optimisation and integration, events, bequests, high-value donor management.

Qualifications / training

BA Social and Cultural Studies, University of Nottingham

Ruth was a great support, particularly in the early days when I was still getting my head around the organisation and campaign.  Her advice and support has been really invaluable and has been a great comfort to have someone of her experience and knowledge to turn to with questions.”

Shelley Charlesworth

Direct Marketing Manager Ronald McDonald House Charities

Understand and influence your supportersUncover more bequest and mid value prospects; benchmark supporter satisfaction and use deep insights with our smart online supporter surveys.

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